Features: Marketing

MARKETING

Call Box helps businesses optimize marketing spend based on call conversions and make more strategic business decisions. View actionable campaign performance trends and call conversions with our proprietary features.

Website Calls

Attribute website calls to the referring source, keyword, or campaign.

Pinpoint which online sources led to the most conversions.

Website Calls attributes a phone call from your website to the referring source, keyword, or digital campaign that led to it. As the inventors of Dynamic Number Insertion (DNI), we've remained at the forefront of several industries with Website Calls. Through a unique combination of artificial and human intelligence, the solution provides businesses with insight into each phone call's results, pinpointing which online sources led to business opportunities and optimal conversions -- rather than just providing call counts. Get specific by drilling down to the sets of keywords that drove both website and mobile phone calls, and access in-depth call details to understand what occurred on each customer's journey.

Unlimited Tracking Lines

Track, record, and review every call for transparent marketing insight.

Spend more on sources yielding quality leads.

Know if your marketing is delivering quality leads with local and toll-free tracking lines. Rather than solely delivering call counts, we track, record, and review 100% of calls to determine if sources are leading to business opportunities, and if those opportunities are converting.

Google Analytics / Ads Integration

Organize how events get pushed into analytics platforms.

Gain holistic insight into campaign effectiveness.

Gain comprehensive insight into which advertisements are working and which aren't with our Google Analytics integration, which pushes various call types into the platform alongside your other website conversion metrics. If a call conversion originated from a Google Ads advertisement, we'll tell you exactly which campaign and associated keywords drove the call.

Whispers

Receive details on each customer's purpose of calling.

Help callers faster and more effectively.

Equip phone handlers with details on which advertisement led customers to your business. A whisper -- the quick audible sound bite that plays for the phone handler prior to hearing the customer's voice -- allows staff to more appropriately handle the conversation at hand.

Website Calls

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